Photography Business Skype Sessions
If you are starting a photography business there are so many decisions to be made. The Focus on Business course is 11 Skype sessions which give you the direction and confidence to build your business. The course gives you the information you need to learn how to run every aspect of a photography business. At the … [Read More...]
Photography Business Intro Seminar
iDTV
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how much question. |
really worth? |
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your clients. |
by understanding what motivates them to buy. |
Shutters Inc Podcasts – Latest Episode!
Focused on Business
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Industry Interviews
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Montage by Instinctive Desires |
at the Imaging & Entertainment Expo 2011 |
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at the Imaging & Entertainment Expo 2011 |
at the Imaging & Entertainment Expo 2011 |
Focus on Business tips – subscribe for your free newsletter
Join today to receive our regular Focus on Business newsletter. Every month you'll receive a new Focus on Business tip targeted towards the professional photographer. This month we're discussing Emotion -vs- Logic - you sell an emotional product! Click on the link below to read the whole article.
Emotion vs Logic
Instinctive Desires believes in the importance of building emotional desire. There are many ways logic helps you to increase sales. Logically, a 20x24" portrait is worth the paper it is printed on, the frame, the glass and the matt. This is a value of no more than $100 - $200. Emotionally a portrait is worth how much? $1,000… $5,000 …..$10,000? One of the main reasons we buy goods and services is to compliment how we see ourselves. We rarely buy for logical reasons; we buy for the emotional rewards we … [Read PDF...]
